Loot boxes that have seen players wrack up huge bills in popular games like FIFA should be recognised as a form of gambling and banned from being sold to children, according to a damning new report.

Following a lengthy inquiry into “addictive technologies” that included evidence from the studio behind online multiplayer phenomenon Fortnite, the Digital, Culture, Media and Sport Committee (DCMS) has said that more measures are needed to protect vulnerable people.

The abundance of loot boxes in many games played by young people is top of the agenda, with calls for them to be regulated by the government under the Gambling Act and banned from being sold to children.

Gaming disorder could be made an official disease
Image: Children and young people are said to be vulnerable to the allure of loot boxes

What are loot boxes?

Loot boxes are a stash of mystery in-game items, tempting players with the chance that any of the crates and packs they buy could contain something of huge value.

In the case of football game FIFA they are trading card-style packets that can be bought with either real money or a digital currency earned by playing.

Image: Players can buy packs of random cards in FIFA Ultimate Team to build their squads

When did they become a problem?

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Star Wars: Battlefront II – an online shooter timed to the release of Star Wars: The Last Jedi in December 2017 – is seen as a watershed moment for loot boxes.

Before it hit store shelves, fans found out that the only way they could unlock new weapons and abilities was to buy loot boxes – not knowing exactly what they would end up with.

This was condemned as “pay to win” and led to publisher EA turning off the ability to spend money in-game. Not long after, loot boxes were completely banned in the Netherlands and Belgium.

Belgian justice minister Koen Geens said last year: “It is often children who come into contact with such systems and we cannot allow that.”

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Image: Disney were said to be unhappy with negative press associated with its Star Wars franchise

In the DCMS report, chairman Damian Lewis MP said: “Loot boxes are particularly lucrative for games companies but come at a high cost, particularly for problem gamblers, while exposing children to potential harm.

“Buying a loot box is playing a game of chance and it is high time the gambling laws caught up. We challenge the government to explain why loot boxes should be exempt from the Gambling Act.”

He added: “Gaming contributes to a global industry that generates billions in revenue.

“It is unacceptable that some companies with millions of users and children among them should be so ill-equipped to talk to us about the potential harm of their products.”

CHIBA, JAPAN - SEPTEMBER 20: An attendee plays a video game on the PlayStation 4 video game console in the Sony Interactive Entertainment booth during the Tokyo Game Show 2018 on September 20, 2018 in Chiba, Japan. The Tokyo Game Show is held from September 20 to 23, 2018. (Photo by Tomohiro Ohsumi/Getty Images)
Image: Three-quarters of children aged five to 15 are said to play online games

The DCMS report says loot boxes “were found to be integral to major games companies’ revenues”, and said there was further evidence that they “facilitated profits from problem gamblers”.

The committee heard evidence that the trading card-style loot box mechanics in FIFA, which is popular with youngsters, had resulted in one gamer spending upwards of £1,000 a year.

The report recommends that loot boxes that contain the element of chance not to be sold to children – and instead be earned through in-game credits.

If the UK government takes up the advice to recognise loot boxes as gambling, the DCMS says games sold in the UK should also be labelled to make customers – notably parents – aware.

Console makers Sony, Microsoft and Nintendo recently pledged to force game publishers to disclose the likelihood of particular items being discovered in loot boxes, but right now video game packaging only sports an icon warning of the potential for extra purchases, which do not always involve an element of chance.

One person told the DCMS their adult son had built up more than £50,000 in debts by buying “microtransactions” in the multiplayer game RuneScape.

Developer Jagex has acknowledged players “can potentially spend up to £1,000 a week or £5,000 a month” on extra items and features.

The new icon will warn parents of in-game purchases. Pic: PEGI
Image: This icon will warn parents of in-game purchases. Pic: PEGI

Away from spending, the DCMS report says the industry must do more to prevent gamers being lured into “excessive play-time” after the World Health Organisation designated “gaming disorder” as a disease.

More effective age verification tools are also needed, according to the DCMS, to prevent children playing titles that are unsuitable because of strong violence or other mature content.

The committee also took aim at some of gaming industry figures who gave evidence to the inquiry, accusing them of often being “wilfully obtuse in answering questions about typical patterns of play”.

Some representatives were found to have “demonstrated a lack of honesty and transparency”.

The committee also heard evidence from social media companies, including Snapchat, before filing its report, and highlighted a need to crackdown on “deepfake films” that distort the appearance of people.

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